For those interested, I’ve provided notes on last week’s Second Life presentation by Adam Pasick at the Ann Arbor IT Zone.
Background Information
- 1.5 million users
- 40% of users are outside the United States, equally split between men and women
- users are considered to be young and rich
- $600K is exchanged daily
- Linden dollars (the currency used on Second Life) is exchangeable with US dollars
- users create their own homes or islands
- islands cost $1700
Community
- users can make an island private, or open to all
- word about products and services are passed throughout the Second Life community by word of mouth
- search functionality is not good
- traditional websites are linking to their Second Life sites through slurls (Second Life urls)
- close knit community
- currently only 50 people can gather in one place in Second Life
Interaction
- users interact with each other through avatars
- to talk with another user, use text or a phone call at the same time (many people use Skype)
- currently no audio capabilities
Companies/Organization on Second Life
- IBM - a place to hold meetings (They also have this years Wimbledon video available in some form, on a private island)
- Dell - you can buy a computer on Second Life
- Amazon - you can buy a book from Amazon
- Nissan
Development companies are charging between $20-$100K to create Second Life communities.
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Wow, that is really cool. Only one problem, I don’t have enough time (and money) in the day now, let alone a 2nd life!
Comment by Dennis — November 30, 2006 @ 10:43 pm
I completely agree with Dennis. I did hear Second Life has an incredible following though. Thanks for the notes!
Comment by Jim — January 23, 2007 @ 4:21 pm